Cape Breton Island, NS – Recognizing that many businesses are moving toward capitalizing on on-line sale methods to address the challenges presented by the COVID-19 global pandemic, the Cape Breton Partnership is hosting a webinar focused on the reinvention of social selling on September 10 via Zoom.

A salesperson’s ability to leverage social media to their advantage has never been more important than it is right now. This free online session will help salespeople to level-up their performance on social media and provide them with meaningful steps to take their social selling performance to the next level. The webinar will cover a number of topics, such as what social selling is, why it’s important, which platforms you should use, and more.

Webinar details are below:

Facilitator Paul Watts is a sales performance coach, holding two national sales designations with the Canadian Professional Sales Association as well as two international professional sales designations. His goal is to help salespeople to live life on their terms and to find a healthy work-life balance by being more effective at work. Bringing over 20 years of sales experience and success in business-to-business sales, sales management, sales training and coaching, Watts is also the host of the popular Sales Reinvented podcast and an advisory board member and panelist on the Sales Experts Channel.

The session will be capped at 100 participants, however, the webinar will be recorded and shared on the Cape Breton Partnership website and social media channels to ensure the information is accessible to all.

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Media Contact:
Jeremy Martell
Cape Breton Partnership
902-631-5442
Jeremy@capebretonpartnership.com

About the Cape Breton Partnership:
The Cape Breton Partnership is Unama’ki – Cape Breton’s private sector-led economic development organization that supports companies and entrepreneurs by promoting our island as a great place to live and invest; growing a culture that values and celebrates creativity, innovation, and entrepreneurship; and connecting entrepreneurs and companies to the resources they need to succeed. For more information, visit https://capebretonpartnership.com.

Cape Breton Island, NS – Are you passionate about your community and eager to share that enthusiasm with new neighbours? Would you like to promote your community while meeting new residents? Then the Cape Breton Partnership would like to speak with you!

The Cape Breton Welcome Network is a new initiative of the Cape Breton Partnership to support communities across the Island in welcoming newcomers. It will be comprised of local volunteer-led  Welcome Groups, eventually reaching every corner of Cape Breton – Unama’ki.

“People are healthier, happier and feel more connected to their community when they are welcomed and can participate fully in society and in the local economy,” says Carla Arsenault, Cape Breton Partnership President & CEO. “It is of the utmost importance to ensure that newcomers to Cape Breton feel welcomed and included in our communities.”

Each Welcome Group will be unique across Cape Breton and work to best meet the needs of newcomers in each particular community. Regular activities could include making welcome baskets, hosting community events and offering tours of the community.

“It’s not just about helping newcomers, it’s about enriching our communities. Learning with and about each other as we live and work together only increases the value and prosperity of Cape Breton Island,” adds Arsenault.

Volunteers from across the Island are needed to form the network’s Welcome Groups. To discuss the opportunity and find out more information, please contact welcomenetwork@capebretonpartnership.com or visit https://welcometocapebreton.ca/welcomenetwork.  

The Cape Breton Welcome Network is an initiative of the Cape Breton Partnership and supported by Nova Scotia Office of Immigration (NSOI).

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Media Contact:
Jeremy Martell
Cape Breton Partnership
902-631-5442
Jeremy@capebretonpartnership.com

About the Cape Breton Partnership:
The Cape Breton Partnership is Unama’ki – Cape Breton’s private sector-led economic development organization that supports companies and entrepreneurs by promoting our island as a great place to live and invest; growing a culture that values and celebrates creativity, innovation, and entrepreneurship; and connecting entrepreneurs and companies to the resources they need to succeed. For more information, visit https://capebretonpartnership.com.

Issued by Atlantic Canada Opportunities Agency

From left: Jaime Battiste, Member of Parliament for Sydney-Victoria; Adrian White, Board Member, Invest Nova Scotia; Wynn MacNeil, Chair of the Board of Directors, Cape Breton Food Hub; Alicia Lake, Executive Director, Cape Breton Food Hub; Carla Arsenault, President and CEO, Cape Breton Partnership.

Cape Breton Food Hub to expand links between food producers and consumers 

August 24, 2020 – Bras d’Or, NS – Atlantic Canada Opportunities Agency

Canada’s food and beverage industry has been hit hard by COVID-19. The Government of Canada is taking significant action to help the industry through this difficult period, and is committed to giving businesses the tools they need to be part of our economic recovery and emerge stronger and more competitive than before. Innovation is essential to making this a reality, which is why the government is working closely with producers and organizations to help them sustain and create jobs and increase production.

Federal support helping small farmers and agri-food producers across Cape Breton to sustain and create jobs and increase production

Jaime Battiste, Member of Parliament for Sydney-Victoria, on behalf of the Honourable Mélanie Joly, Minister of Economic Development and Official Languages, today announced a non-repayable ACOA investment of $556,935 in the Pan Cape Breton Food Hub Co-operative Limited. The funding will expand the organization’s services and product lines, including the upgrade of a certified food processing, storage and distributing facility. It will also support a two-year pilot program to analyze the impact of season-extension equipment (high tunnels) on farm growth and productivity.

Local farm produce will be processed, frozen and stored at the updated facility. New products and meal kits will also be developed in a commercial kitchen, which will function as an innovation center for business, product development and training. This will allow the Cape Breton Food Hub to operate year round, extend the season for fresh produce and expand the type of foods producers can offer. 

Today’s announcement is further proof of the Government of Canada’s commitment to Canadian food and beverage-based businesses – helping them not just survive, but thrive. Initiatives like these will help get Canadians back to work and ensure that our food sector can play a major role in Canada’s economic recovery.

Quotes

“The food and beverage sector is a crucial part of Atlantic Canada’s economy, supporting thousands of good jobs and creating opportunities across the region. This important investment from ACOA will help Cape Breton producers not just survive, but thrive. Our message to them is clear: we’ve been here for you with immediate measures, we’re here for you as our economy reopens and we’ll get through this, together. We’re working with you to support good, local jobs and help Atlantic Canada’s economy come back strong.”
   –       The Honourable Mélanie Joly, Minister of Economic Development and Official Languages and Minister responsible for ACOA

“The Cape Breton Food Hub provides valuable opportunities for small farmers and food producers to sell products outside of their traditional markets and earn additional revenue. The organization also encourages Islanders to buy local and eat the fresh, nutritious options we have right here. The Government of Canada is proud to support the Cape Breton Food Hub and its ambitious plans to help small agri-food producers grow.”
     –      Jaime Battiste Member of Parliament for Sydney-Victoria

“This processing facility, will change the local food landscape in Cape Breton by creating opportunities, increasing access to local foods, and incubating food businesses.”
     –      Alicia Lake, Executive Director, Cape Breton Food Hub

“Invest Nova Scotia is pleased to be a funding partner with the Cape Breton Food Hub. This organization does tremendous work, and this project expands their positive impact on the community, small scale farming and hospitality industries. We believe this is a perfect example of how innovation and bold leadership can create new economic opportunities for Nova Scotia.”
     –      Graham Eisenhauer, Chair of the Board of Directors, Invest Nova Scotia

“The Cape Breton Partnership is proud to recognize the Pan Cape Breton Food Hub Co-operative as a valued partner and supporter. Cape Breton Island’s future depends greatly on the commitment of its business and community leaders, as well as the organizations and institutions they represent. We believe the Cape Breton Food Hub will play a leading role in driving the island’s future food and farming prosperity.”
     –     Carla Arsenault, President and CEO, Cape Breton Partnership

Quick facts

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Contacts

Alexander Cohen
Press Secretary
Office of the Minister of Economic
Development and Official Languages
alexander.cohen@canada.ca

Chris Brooks
Communication Director, Nova Scotia
Atlantic Canada Opportunities Agency
902-830-3839
chris.brooks@canada.ca

Alicia Lake
Executive Director
Cape Breton Food Hub
902-577-3260
manager@pancapebretonfoodhub.ca

Carla Arsenault
President and CEO
Cape Breton Partnership
902-577-2455
carla@capebretonpartnership.com

Tracy Barron
Media Relations Advisor
Department of Business
Government of Nova Scotia
902-223-1465
Tracy.barron@novascotia.ca

Cape Breton Island, NS – To grow Cape Breton – Unama’ki’s economy, we must grow its population.  Increasing immigration and welcoming newcomers to the Island are key components of that equation.

In an effort to help Cape Bretoners to better understand the immigration landscape, the Cape Breton Local Immigration Partnership (CBLIP) has created two resource documents: Immigration in Cape Breton, a Glossary of Common Terms; and Cape Breton Immigration, Important Facts.

There are a number of common terms that Cape Bretoners may come across in the news or when having a conversation about immigration. Immigration in Cape Breton, a Glossary of Common Terms provides a list of those terms and their definitions to promote clear communication about immigration.

Cape Breton Immigration, Important Facts provides useful information about Cape Breton immigrants, such as what municipalities they have settled in, birth countries, mother tongues and economic impacts.

“We know that many Cape Bretoners are eager to learn more about immigration and the settlement of newcomers in Cape Breton and we are happy to offer the answers to some frequently asked questions in a clear and engaging format,” says Kailea Pedley, CBLIP Program Manager. “We hope that quick access to accurate information that is specific to Cape Breton will be helpful as we continue to engage in dialogues about immigration on the Island.”

The CBLIP is an initiative of the Cape Breton Partnership and supported by Immigration, Refugees and Citizenship Canada (IRCC).  One of the mandates of the CBLIP is to raise public awareness around the needs of newcomers and the benefits of immigration in Cape Breton. Other areas of focus of the CBLIP include: improving the coordination of services for newcomers, fostering welcoming communities, and supporting community-led research and planning.

The content for the documents was drawn from publicly available information, primarily from Statistics Canada and from Immigration, Refugees and Citizenship Canada (IRCC). Both documents are available at https://newtocapebreton.com/resources/.

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Media Contact:
Jeremy Martell
Cape Breton Partnership
902-631-5442
Jeremy@capebretonpartnership.com

About the Cape Breton Partnership:
The Cape Breton Partnership is Unama’ki – Cape Breton’s private sector-led economic development organization that supports companies and entrepreneurs by promoting our island as a great place to live and invest; growing a culture that values and celebrates creativity, innovation, and entrepreneurship; and connecting entrepreneurs and companies to the resources they need to succeed. For more information, visit https://capebretonpartnership.com.

Cape Breton Island, NS – The Cape Breton Partnership is seeking nominations for its Board of Directors. Nominations will be accepted until Tuesday, September 1, 2020 at 5:00 p.m.  To apply, visit https://bit.ly/2020-CBP-Board-Nomination-Package.

The Cape Breton Partnership is Unama’ki – Cape Breton’s private sector-led economic development organization that supports companies and entrepreneurs by promoting our Island as a great place to live and invest; growing a culture that values and celebrates creativity, innovation, and entrepreneurship; and connecting entrepreneurs and companies to the resources they need to succeed. Central to its governance is a skills-based Board of Directors that oversees the Partnership and guides its work in supporting Cape Breton – Unama’ki’s economy.

As Cape Breton Island’s economic development organization, it is highly desirable that the Cape Breton Partnership’s Board of Directors are from diverse sectors with a variety of backgrounds and experiences.

Requirements to become a member of the Cape Breton Partnership’s Board of Directors include:

The Partnership’s Board Governance Committee will review nominations to select individuals.  Those selected will be contacted in advance of the three-year-term start date set for October 2020. The Cape Breton Partnership is committed to equity and diversity in all its appointments and activities. The Cape Breton Partnership board is comprised of 20 members from across Unama’ki – Cape Breton, and represents a wide range of sectors and regions. The current Board of Directors list can be found at https://capebretonpartnership.com/about/board-of-directors/.

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Media Contact:
Megan Tonet
Cape Breton Partnership
902-202-4178
megan@capebretonpartnership.com

About the Cape Breton Partnership:
The Cape Breton Partnership is Unama’ki – Cape Breton’s private sector-led economic development organization that supports companies and entrepreneurs by promoting our island as a great place to live and invest; growing a culture that values and celebrates creativity, innovation, and entrepreneurship; and connecting entrepreneurs and companies to the resources they need to succeed. For more information, visit https://capebretonpartnership.com.