September 25, 2019
(CAPE BRETON, NS) - It started out as a unique way to recruit employees to work at a general store in Whycocomagh. Today, it’s led to an inbound marketing campaign and launch of www.welcometocapebreton.cato promote the benefits of living, working, studying or investing in Cape Breton. In 2016, Farmer’s Daughter co-owners Heather Austin-Coulombe and her sister Sandee MacLean posted an ad on Facebook offering free land as an incentive to prospective employees. The ad went viral around the globe with over 500,000 interactions on social media. People not only wanted to work for the Farmer’s Daughter, but wanted to…
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September 16, 2019
Canada's Most Admired CEO ✓ Women of Influence - Top 25 ✓ Atlantic Business Magazine Top CEO ✓ Recipient of RBC Canadian Women Entrepreneur Awards – Momentum Award ✓ Member of a Federal advisory committee to promote apprenticeships and skilled trades across Canada ✓ This is Mandy Rennehan, the Blue-Collar CEO™. The Cape Breton Partnership is pleased to announce that Mandy Rennehan will be this year’s keynote speaker during the annual Investor Summit on October 10, 2019 at the Keltic Lodge at the Highlands. “We are thrilled to have Mandy be a part of this year’s Investor Summit,” says Carla…
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August 14, 2019
(CAPE BRETON, NS) – The Municipality of the County of Victoria, with support from the Cape Breton Partnership through the Cape Breton Regional Enterprise Network, are inviting media to attend an announcement regarding Ski Cape Smokey in Ingonish Beach. The announcement will take place at 2:00 p.m. on Thursday, August 15, at the Municipality of the County of Victoria Municipal Building located at 495 Chebucto Street in Baddeck, Nova Scotia. Attendees will hear remarks from Nova Scotia Minister of Business, Geoff MacLellan, Cape Breton Partnership President & CEO, Carla Arsenault, and Municipality of the County of Victoria Warden, Bruce Morrison.…
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July 10, 2019
Cross-Training and Skills Development Lead to Longer Employment, Increased Income Cape Breton Island, NS - New resources are being made available to Cape Breton’s tourism-focused businesses, to expand employee cross-training and skills development to assist with meeting the demands of visitors who are coming earlier to Cape Breton Island and staying later. The initiative, supported by the Government of Canada, the Province of Nova Scotia and tourism partners will assist the long-term sustainable health of the tourism economy. The Tourism Industry Association of Nova Scotia (TIANS) and the Nova Scotia Tourism Human Resource Council (NSTHRC) are working with regional industry…
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June 21, 2019
Cape Breton, NS - The Nova Scotia Quality of Life Survey is still active in communities province-wide for two more weeks. While over 10,000 surveys have been completed online and submitted by mail, Engage Nova Scotia expects there are a number of people who have intentions to fill it out and may need an extra prompt. Survey participation closes on July 5, 2019. With this survey, participants are helping to build a more complete picture of what matters to Nova Scotians. In the fall of 2019, a Quality of Life Report will be created for each unique region of the…
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