Applications open again!
Recently, the Cape Breton Partnership collaborated with Digital Mainstreet to bring the ShopHere Program powered by Google to Cape Breton. In total, 25 Cape Breton businesses have received hands-on assistance as well as training and tools to build, launch and manage their online store at no cost to them.
Now, the application is open again for 20 more applicants!
DEVELOP AND LAUNCH A STORE ONLINE
ShopHere offered small local businesses in Cape Breton ShopHERE the opportunity to build their digital presence by developing and launching a free online store. ShopHERE helps businesses select the most appropriate e-commerce solution to meet their goals, between the Shopify and Square Online platforms.
Participating businesses received:
- Customized online store with their business’s information, branding, and logo.
- 1-to-1 help and tools to set up and launch an online store.
- Training in digital marketing, shipping, inventory management, and more.
Qualifying businesses met the following eligibility requirements:
HOW IT WORKS
FREQUENTLY ASKED QUESTIONS
How many businesses will be accepted for ShopHERE?
We have reached our capacity of 25 Cape Breton businesses. Eligible businesses were accepted into the program on a first-come-first-serve, rolling basis.
Is there a cost to participate?
No, there is no cost to participate thanks to the generous support of Atlantic Canadian Opportunities Agency and other public and private partners.
The program includes the entire online store construction, training and marketing support. Ecommerce Coordinators can build online stores via Shopify or Square and will walk participants through each platform and help decide which is right for your business. Shopify is offering a 90-day free trial of their Basic Plan. There are various paid options following. Square offers both free and paid plans.
How will businesses be chosen for ShopHERE?
Interested businesses applied through an online application portal. Businesses who met the following requirements were accepted into the program on a first-come-first-serve, rolling basis:
- Are based in Cape Breton
- Have a commercial location or is home-based
- Are not a corporate chain or franchise
What is the duration of the program?
Participants work with their ShopHERE Helpers two-to-six times. The program is expected to take between two-to-six weeks total.
TOURISM SECTOR TRAINING OPPORTUNITIES
Through the Tourism Seasonality and Labour Project the Cape Breton Partnership is working to connect Cape Breton tourism operators to valuable training opportunities and human resources tools to help expand the skills of their workforce, create long-term employment and continuously improve the tourism products delivered by passionate tourism professionals each day on Cape Breton Island.